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Cookies & Tracking Technologies Notice

Last Updated: July 15th, 2026

1. Overview

This Cookies & Tracking Technologies Notice explains how Kienstra Ready Mix, together with its parents, affiliates, subsidiaries, and related entities (collectively, "Kienstra" "we," "our," or "us"), uses cookies, pixels, and similar tracking technologies when you access or use our websites, mobile applications, and related online services (collectively, the "Services"). We use Cookies and Tracking Technologies to operate our Services, understand how users interact with our sites, improve performance and usability, support fraud prevention and security, and deliver advertising that may be more relevant to your interests. This Notice should be read together with our Privacy Notice and Your Privacy Choices, each of which is incorporated by reference into our Terms & Conditions of Use.

2. What Are Cookies and Similar Technologies

We and our partners use the following categories of technologies:

  • Cookies – Small data files stored on your browser or device that help websites function, remember preferences, and collect usage information.

  • Pixels / Tags / Beacons – Small pieces of code embedded on pages or emails that transmit information about interactions or conversions.

  • SDKs and Scripts – Software components that enable analytics, advertising, performance monitoring, fraud prevention, and integrations with third-party services.

  • Session Replay and Interaction Monitoring – Technologies that record or analyze how users interact with pages (such as mouse movements, scrolling, or clicks) to improve site functionality, diagnose errors, and enhance user experience.

Together, these technologies are referred to in this Notice as "Cookies and Tracking Technologies."

3. Categories of Cookies and Tracking Technologies We Use

The categories below describe how Cookies and Tracking Technologies are used across our Services. These categories may be grouped differently within our preference center (for example, under categories such as Essential, Analytics, Personalization, and Targeted Advertising), where you can manage your settings. Based on our current website configuration and observed network activity, we use Cookies and Tracking Technologies for the following purposes:

A. Essential / Strictly Necessary

These technologies are required for core site functionality and security, including:

  • Enabling page navigation and account access

  • Processing transactions and payments

  • Maintaining shopping carts and user sessions

  • Preventing fraud, abuse, and security incidents

These technologies cannot be disabled through standard browser-based cookie controls.

B. Analytics and Performance Monitoring

We use analytics and performance tools to understand how visitors use our Services and to improve functionality, reliability, and user experience. These technologies may collect:

  • IP address and device or browser characteristics

  • Page views, navigation paths, and interaction data

  • Performance metrics, error logs, and diagnostic information

C. Advertising, Marketing, and Cross-Context Behavioral Advertising

We and our advertising partners use cookies, pixels, and similar technologies to:

  • Measure the effectiveness of advertising campaigns

  • Deliver advertisements that may be more relevant to your interests

  • Support retargeting, attribution, and measurement across websites and platforms

  • Integrate with social media advertising services

Under certain U.S. state privacy laws, some of these activities may be considered the "sale" or "sharing" of personal information for cross-context behavioral advertising.

D. User Experience Analytics and Session Replay

We use session-level analytics and experience optimization technologies to understand how users interact with our Services. These technologies may collect:

  • Mouse movements, scrolling behavior, and clicks

  • Page interaction data and technical session metadata

These tools are used to improve usability, diagnose errors, and enhance site design. Where implemented, these technologies are configured to limit or mask sensitive input fields. These technologies are used for internal analytics and site improvement purposes and are not used to directly identify individual users without appropriate safeguards.

E. Customer Support and Communications Tools

Certain technologies support customer engagement features, such as contact forms, chat functionality, or customer service interactions. These tools may process identifiers and interaction metadata related to support requests.

F. Fraud Prevention and Security

We use technologies designed to protect our customers and business from fraud, unauthorized transactions, and security threats. These tools analyze device, browser, and transaction-related signals for security and fraud-prevention purposes.

4. Data Types Involved

Depending on the technology and purpose, Cookies and Tracking Technologies may process:

  • Online identifiers (such as cookies, IP addresses, and device identifiers)

  • Internet or network activity information

  • Commercial and transaction-related information

  • Inference data related to preferences, site usage, advertising effectiveness, or fraud risk

5. Your Choices and Controls

You can manage your preferences for non-essential Cookies and Tracking Technologies at any time by clicking: [{{CMP_TOOL_NAME, e.g., MANAGE PREFERENCES}}]. This will open our preference center, where you can enable or disable certain categories of Cookies and Tracking Technologies. After making your selections, you must click "Save" to apply your preferences. Your preferences are applied at the browser and device level and may need to be set separately across different browsers or devices.

You have several options to manage Cookies and Tracking Technologies:

  • Cookie Controls: Most browsers allow you to block or delete cookies. Please note that essential cookies are required for our Services to function properly.

  • Opt-Out of Sale or Sharing / Targeted Advertising: You may opt out of the sale or sharing of personal information for targeted advertising through Your Privacy Choices or by opening the preference center: [{{CMP_TOOL_NAME}}].

  • Global Privacy Control (GPC): Where required by law, we recognize browser-based opt-out signals such as the Global Privacy Control (GPC).

  • Industry Opt-Out Tools: You may also opt out of interest-based advertising through industry programs such as the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA).

Your choices may affect the relevance of ads you see but will not prevent you from seeing advertisements altogether. Even if you opt out of targeted advertising, we may continue to use certain information for essential operations, analytics that do not involve cross-context behavioral advertising, fraud prevention, and other permitted purposes. Please note that your preferences do not affect data collection or use that is necessary to operate our Services, complete transactions, maintain security, comply with legal obligations, or otherwise permitted by law. You may revisit and update your preferences at any time by reopening the preference center through the [{{CMP_TOOL_NAME}}] link available on our Services.

6. Changes to This Cookies & Tracking Technologies Notice

We may update this Notice from time to time to reflect changes in technology, law, or our practices. The Last Updated date indicates when this Notice was most recently revised. If we make material changes, we will provide additional notice as required by law.

7. More Information

For more information about our privacy practices and your rights, please review:

  • Privacy Notice 

  • Your Privacy Choices 

  • Terms & Conditions of Use

If you have questions, you may contact us using the contact details provided in our Privacy Notice.